Be a Business Magnet


Most job holders in the world want to start their own business. Almost 40% of them take a start too, but 5% of them achieve their professional targets.

Why you start a business

From startup until success, many important reasons play an effective roll, of which the most effective to me is why you start a business. Most common reasons behind business startups are like; having more time and money in shorter period of time, raising the material standards of one’s life, or some wishes of parents etc.


Why you fail

All of these reasons generally fail to be effective when we start facing the hardships, complexities, fluctuations and competitions. Most of us get disappointed and decide to quit in first ten years of their business but quitters bear one question in their brains (until they find a satisfactory answer) why after having all the technical and financial facilities my business failed?  The answer my friends is the right frame of mind. The right drive constructs the right frame of mind that we usually miss while doing a business.


You need a big drive

To build a big business we need a big drive. Desires like having a big house are true but they don’t keep you going for long because these desires are limited to you and your family. Big drive is related to other humans being and that is your unending source of energy needed to attract more customers. So the services of the humanity through service your customers is your business magnet. Consider yourself a servant to your customers and sell them your products for their genuine benefits. All big businesses in the world were started with the spirit to serve. And if you do the same, this changed thinking will change your behavior with the customers. The very customers who you looked upon as paying goats five minutes ago, will become living human beings for you, and when you take them as your benefactors, friends; you win their hearts. Focus on winning the customers’ hearts, not pockets. Once their hearts are won, they are bound to give you business.


Another way

Let us look at it in another way; when your friend or respected one refers a customer to you, you become more courteous to that customer to regard the sender’s credibility. How about the customer referred to you by God? Don’t they deserve your love and care? They do, yes the do. My friends change your way of looking at dealing with customers to turn your drowning dealings into multiplied and soaring sales, happening to you every minute of every day because you deal human beings with humanity.


kashif moon

 


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